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Published
February 5, 2025

How Swap Global Helps Brands Navigate De Minimis Loophole Closing & Trump’s Tariffs

The New Tariff Challenges Explained

With the recent tariff increases under President Trump’s trade policies, ecommerce brands that manufacture in Canada, China, or Mexico and sell into the U.S. are facing higher costs, operational complexities, and reduced margins.

  • 25% tariffs on Canadian-made goods entering the U.S.
  • 10% tariffs on Chinese-manufactured imports
  • Loss of duty-free exemptions on lower-value shipments (under $800)

For brands exporting directly to American consumers, this means increased landed costs, pricing challenges, and potential disruptions in logistics.

How Swap Global Solves These Challenges

Swap Global is a cross-border shipping and duty optimization platform built to help ecommerce brands reduce the impact of tariffs, optimize logistics, and maintain competitive pricing in the U.S. market.

Key Benefits for ecommerce & Operations Directors

1. Duty & Tax Optimization – Reduce Tariff Costs

Swap Global enables brands to strategically route shipments and leverage Free Trade Agreements (FTAs) to reduce duty costs where possible.

  • Reclassification of Products: Helps brands correctly classify products under HTS codes with lower tariff rates.
  • Duty Deferral & Refund Programmes: Swap Global integrates with U.S. duty drawback programs, helping brands reclaim duties on returned or re-exported goods.

OKR: Significant cost savings per shipment.

2. Smart Fulfilment & Warehousing – Reduce Shipping Costs

For brands manufacturing in Canada, China, or Mexico, Swap Global optimizes fulfillment locations to bypass excessive tariffs.

  • Alternative Warehousing Solutions: Brands can ship bulk inventory to U.S. warehouses instead of sending individual orders from Canada, avoiding high per-shipment costs.
  • Split Fulfillment Strategies: Automatically route orders from warehouses in tariff-friendly zones (e.g., Mexico or duty-free U.S. zones) to avoid penalties.

OKR: Faster shipping times & lower overall shipping costs.

3. Landed Cost Transparency – Prevent Customer Abandonment

With new tariffs increasing final checkout prices, brands must clearly communicate duty costs. Swap Global integrates real-time landed cost calculators into checkout flows:

  • Automatic duty & tax calculations are based on the shipping destination.
  • Pre-paid duties options are available for customers to avoid surprise fees on delivery.
  • Transparent cost breakdowns that build trust & reduce basket abandonment.

OKR: Improved customer experience & conversion rates.

4. Compliance & Risk Management – Avoid Penalties

U.S. customs enforcement will increase audits on Canadian brands to ensure tariff compliance. Swap Global ensures brands:

  • Use correct trade documentation to avoid border delays.
  • Meet country-of-origin labeling requirements to prevent goods from being rejected at customs.
  • Stay compliant with evolving trade regulations to avoid unexpected fines.

OKR: No unexpected fees, shipping delays, or penalties.

5. Returns Management – Minimize Tariff Losses on Refunds

With higher import duties, handling returns across borders can become expensive. Swap Global:

  • Automates duty refund processes for returned goods.
  • Uses domestic U.S. return hubs to prevent return shipments from incurring extra tariffs.
  • Enables “Return-to-Stock” solutions to redirect inventory for resale instead of costly re-importation.

OKR: Reduced losses on cross-border returns.

Why Swap Global is Critical for Canadian ecommerce Brands in 2025

With tariffs squeezing margins and higher shipping costs threatening competitiveness, Swap Global gives brands the tools to navigate these challenges effectively.

  • Minimize duty impact & keep prices competitive.
  • Leverage innovative warehousing & fulfillment to reduce logistics costs.
  • Provide a seamless cross-border experience for U.S. customers.
  • Ensure compliance to avoid fines & customs delays.
  • Turn returns into recoverable revenue instead of a cost center.

Countries affected by the new tariff changes: Canada and Mexico now delayed to March 1st, 2025. China tariffs are now active.

1. China:

  • Tariff Increase: An additional 10% tariff has been imposed on all Chinese imports on top of existing tariffs that can reach up to 25%.
  • Impact on Fashion and Consumer Goods: China is a major exporter of apparel, electronics, and various consumer products to the U.S. The increased tariffs are expected to raise the costs of these goods, leading to higher prices for U.S. consumers.

2. Mexico:

  • Tariff Increase: A 25% tariff has been applied to all imports from Mexico.
  • Impact on Fashion and Consumer Goods: Mexico exports various consumer goods to the U.S., including automobiles, electronics, and agricultural products. The new tariffs are anticipated to increase the prices of these goods in the U.S. market.

3. Canada:

  • Tariff Increase: A 25% tariff has been imposed on imports from Canada, with a 10% tariff specifically on Canadian energy products.
  • Impact on Fashion and Consumer Goods: Canada exports products such as maple syrup, lumber, and energy resources to the U.S. The tariffs are expected to increase prices for these goods in the U.S.

4. European Union (EU):

  • Tariff Increase: The U.S. has implemented tariffs on steel and aluminum imports from the EU.
  • Impact on Fashion and Consumer Goods: While the direct impact on fashion may be limited, increased costs for materials like aluminum can affect consumer goods such as electronics, watches & jewelry.
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